The Coca-Cola Mantra Challenge 2025
Coca-Cola India and Southwest Asia
The Coca-Cola Mantra Challenge 2025: Stages and Timelines
Registrations
Registrations for The Coca-Cola Mantra Challenge are open until June 27, 2025. Ensure you complete your registration before the deadline. For any support, feel free to contact us at support@unstop.com.
Brand Trivia Quiz (non-eliminatory round)
It's time to put your brand knowledge to the test with the Coca-Cola Trivia Quiz! This round features 12 engaging questions all centred around the Coca-Cola universe, from its iconic campaigns to fun brand facts. Hints for the questions will be shared on Unstop’s Instagram Stories, so make sure to follow along closely.
It’s time to see how well you really know the world’s most refreshing brand!
Note: This is a non-eliminatory round.
Become a Coke Ambassador
Share your brand insights and become a voice for Coca-Cola! In this round, you will be required to post on your LinkedIn using #CokeAmbassador, highlighting Coca-Cola’s iconic marketing strategies and memorable campaigns from the past.
Simulation Round
In this engaging online simulation, you will step into the shoes of an Area Sales Manager for an FMCG company. This stage challenges you to make strategic decisions, solve real-life challenges, manage resources, and optimise ROI, reflecting the true nature of a day in the life of a manager in the industry.
Resume Submission
Please submit your resume and other required details to move forward in the challenge.
Interviews
The final stage involves a personal interview with Senior Management at Coca-Cola India and Southwest Asia. Do you have what it takes to work alongside the best minds in the industry on some of the most iconic and most loved brands in the world?
All that you need to know about The Coca-Cola Mantra Challenge 2025
Welcome to The Coca-Cola Mantra Challenge 2025 - Where Tomorrow’s Business Leaders Are Forged Today.
This isn’t just a summer internship hiring process - it’s your launchpad into a world of possibilities with one of the most iconic global brands. More than just a selection journey, the Mantra Challenge is a dynamic experience designed to spark your creativity, sharpen your skills, and immerse you in real-world business challenges.
Step into a high-energy arena where ideas thrive, innovation is celebrated, and entrepreneurial thinking leads the way.
Get ready to challenge the status quo, accelerate your learning, and step confidently into your future. The journey begins now - are you ready to lead it?
Eligibility Criteria:
- Open to the upcoming cohort (1st Year students pursuing full-time 2-year MBA/PGDM courses, batch of 2025-27).
- Participants must register individually.
What We Expect from You:
The Coca-Cola Mantra Challenge 2025 consists of the following key stages:
Brand Trivia Quiz:
- This round features 20 engaging questions all centred around the Coca-Cola universe, from its iconic campaigns to fun brand facts. Hints for the questions will be shared on Unstop’s Instagram Stories, so make sure to follow along closely. This is a non-eliminatory round.
Become a Coke Ambassador:
- In this round, you will be required to post on your LinkedIn using #CokeAmbassador, highlighting Coca-Cola’s iconic marketing strategies and memorable campaigns from the past.
Simulation Round:
- In this engaging online simulation, you will step into the shoes of an Area Sales Manager for an FMCG company. This stage challenges you to make strategic decisions, solve real-life challenges, manage resources, and optimise ROI, reflecting the true nature of a day in the life of a manager in the industry.
Personal Interview:
- The final stage involves a personal interview with Senior Management at Coca-Cola India and Southwest Asia. Do you have what it takes to work alongside the best minds in the industry on some of the most iconic and most loved brands in the world?
What's at stake?
- Top 15 students: Subject to evaluation, Top 15 potential candidates may receive FLAGSHIP Mantra Internship offers for Summer 2026, with a stipend of INR 2.5L per month.
- An opportunity to live on the #CokeSideofLife.
- Exclusive Coca-Cola merch for the top-selected students.
- All participants will receive a participation certificate.
Important dates & deadlines?
-
27 Jun'25, 11:59 PM IST Registration Deadline
Contact the organisers
-
HeHelpdesk support@unstop.com
Rewards and Prizes?
Top 15 Students
Subject to evaluation, Top 15 potential candidates may receive FLAGSHIP Mantra Internship offers for Summer 2026, with a stipend of INR 2.5L per month.
Top Selected Students
Exclusive Coca-Cola merch for the top-selected students.
About Coca-Cola India and Southwest Asia
The Coca‑Cola Company is a total beverage company with products sold in more than 200 countries and territories. Our company’s purpose is to refresh the world and make a difference. We sell multiple billion-dollar brands across several beverage categories worldwide.
Our portfolio of sparkling soft drink brands includes Coca‑Cola, Sprite and Fanta. Our water, sports, coffee and tea brands include Dasani, smartwater, vitaminwater, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Gold Peak and Ayataka. Our juice, value-added dairy and plant-based beverage brands include Minute Maid, Simply, innocent, Del Valle, fairlife and AdeS. We’re constantly transforming our portfolio, from reducing sugar in our drinks to bringing innovative new products to market.
We seek to positively impact people’s lives, communities and the planet through water replenishment, packaging recycling, sustainable sourcing practices and carbon emissions reductions across our value chain. Together with our bottling partners, we employ more than 700,000 people, helping bring economic opportunity to local communities worldwide.