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TVS Eurogrip TORQ Challenge

TVS Srichakra Ltd. (Eurogrip Tyres)

#Business
#Case Study
#Presentation
#Strategy
Registered 4,395
Registration Deadline 27 Sep'21, 10:00 AM IST
Team Size 3 Members
Impressions 189,537
Eligibility
MBA Students

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TVS Eurogrip TORQ Challenge: Stages and Timelines

Round 1: Case Study Submission

Each team will need to submit 3 slides solution to present their ideas. Any references should be given due credits. There is no predefined format. The teams can use their creativity to make the best presentation.

Round 2: Final Presentation Submission

Based on Round 1, the top 25 teams will be shortlisted. These teams will submit a 10-slider presentation on the case. The first slide should contain team details, other nine slides are for analysis or deliverables to the problems. Any references should be given due credits. The appendix can be put beyond these 10 slides. No additional documents are allowed as part of this submission.

Grand Finale

The finalist teams will presenting their solutions to the TVS Eurogrip leadership at the grand finale.

All that you need to know about TVS Eurogrip TORQ Challenge

Launching its first edition, TVS Eurogrip is here with the TORQ Challenge 2021. It is an all-Digital Challenge that resonates with TVS Eurogrip’s Digital Campaign. We are TVS Eurogrip Tyres who plan to create and build customer engagement through the product usage life cycle, inducing trial/loyalty and methods to generate referrals. The idea is to build brand preference amongst 2-wheeler users and mechanics.
 
Eligibility Criteria: 1st & 2nd-year full-time MBA students from all the B-Schools can participate in this competition. In addition, one-year MBA/Executive MBA program students can also apply. 
 
Team Formulation Guidelines:
  • A team must consist of exactly 3 members.
  • Each member has to register with valid college email IDs.
  • A team can be formed with students from cross-specializations.
  • A team can form teams only within the same year of study.
  • A student cannot be a part of more than one team.
  • Each team must be from the same campus.
  • Any deviation from the above-mentioned points will result in the immediate disqualification of the entire team.
  • Modification of team post registration will not be allowed.
Competition Structure:

It is a 2-tier challenge. Below are the two rounds. Each team needs to register and successfully complete each round.
  • Round 1 - Case Study Submissions: Each team will be required to submit a 3-slider solution to present their ideas. The teams cannot add appendix slides. Any references should be given due credits. There is no predefined format. The teams can use their creativity to make the best presentation.
  • Round 2 - Final Presentation Submissions: Based on Round 1, the top 25 teams will be shortlisted. These teams will make a 10-slider presentation on the case. The first slide should contain team details, the other nine slides are for analysis or deliverables to the problems. Any references should be given due credits. The appendix can be put beyond these 10 slides. No additional documents are allowed as part of this submission. 
  • Grand Finale: The finalist teams will present their solutions to the TVS Eurogrip leadership at the grand finale.
Note: All rounds will be hosted on Dare2Compete and the case study will be accessible to the registered teams on 26th September 2021 from the main competition page itself.

Rewards & Prizes:

Apart from experience, the winners have a lot in store for them:

  • The winning team will receive PPIs (pre-placement interviews for 2nd-year students and pre-placement internships for 1st-year students) from TVS Eurogrip.
  • The winning teams will receive a cash prize from Eurogrip
    • 1st Prize - INR 75,000
    • 2nd Prize - INR 50,000
    • 3rd Prize - INR 30,000
  • Eurogrip goodies for the top 15 teams!

Important dates & deadlines?

  • 27 Sep'21, 10:00 AM IST Registration Deadline
  • 11 Oct'21, 06:00 AM IST Round 1: Case Study Submission Deadline
  • 27 Oct'21, 06:00 AM IST Round 2: Final Presentation Submission Deadline

Contact the organisers

Rewards and Prizes?

Winners

The winning team will receive a cash prize of INR 75,000 from TVS Eurogrip.

75,000
Certificate

First Runners-Up

The first runners-up team will receive a cash prize of INR 50,000 from TVS Eurogrip.

50,000
Certificate

Second Runners-Up

The second runners-up team will receive a cash prize of INR 30,000 from TVS Eurogrip.

30,000
Certificate

Winners

The winning team will receive PPIs (pre-placement interviews for 2nd-year students and pre-placement internships for 1st-year students) from TVS Eurogrip.

Top 15 teams

TVS Eurogrip goodies for the top 15 teams!

About TVS Srichakra Ltd. (Eurogrip Tyres)

TVS Srichakra Limited is one of India’s leading manufacturers and exporters of Two, and Three-Wheeler tyres and Off-Highway tyres. Incorporated in 1982, it is one of the flagship companies of the USD 8.5 Billion TVS Group which is India’s largest Auto Ancillary conglomerate.  With global research and development capabilities and cutting-edge technology, TVS Srichakra produces industry-leading tyres for the automotive sector in India and worldwide. Headquartered in Madurai, TVS Srichakra has manufacturing facilities in Madurai (Tamil Nadu) and Rudrapur (Uttarakhand) with a production capacity of over 3 million tyres a month. The company has a design centre in Milan, Italy supporting the R&D centre in Madurai and the tyres are tested in Indian, European, and Japanese road conditions. TVS Srichakra’s products are available in over 85 countries across the world.

In early 2018 we embarked on a new journey to refresh Brand TVS Tyres with a new name, identity and positioning. ‘TVS Eurogrip’ as a brand was launched in August 2019.

We are passionate about making tyres that elevate the riding experience. Our cutting-edge technology, complemented with a decades-long understanding of the local road conditions, makes our tyres dependable and precision performance accessories.

With tyres rolling out of our state-of-the-art manufacturing units at Madurai (Tamil Nadu) and Rudrapur (Uttarakhand) sprawling over 2.9 lakh sq. m., we specialise in:

  • Two & Three-wheeler tyres
  • Industrial Pneumatic tyres
  • Farm and Implement tyres
  • Skid-steer tyres
  • Multi-purpose tyres
  • Floatation tyres

 Brand TVS Eurogrip

Bikes these days have gone beyond motor transportation. They are an extension of their millennial riders who constantly seek new experiences and adventure. Every ride is a quest for the next best thing. These riders don’t believe in succeeding in a one-dimensional way but want to experience life while succeeding.

Powered by the global design and technological acumen, TVS Eurogrip is the Bike Tyre Specialist that reflects this ambition of the new generation.

It is a promise that our brand will – OUTLIVE, OUTPERFORM & OUTDO.

TVS Group

  • Largest Auto Ancillary Group in India, with a turnover of $8 Billion
  • Joint Ventures with many world leaders in the Automotive Systems and Components manufacturing industry
  • Great reputation for Trust, Value and Service with a century-old history
  • Embraces Global Best Business practices and Manufacturing Excellence
  • Many Group companies have won Deming Awards, JUSE Quality Medals and other recognition
Read more & get a sneak-peek into TVS Srichakra Ltd. (Eurogrip Tyres)!

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